Nintendo and The Lego Group first revealed their Lego Super Mario collaboration just a few days ago (on MAR10 Day, naturally), and now they’re ready to tell us all about it.
Lego Super Mario isn’t a game, but it is an interactive Lego set that operates similarly to Nintendo’s own Amiibo line. Using NFC-enabled bricks, Mario can collect Coins, stomp Goombas, and climb the Goal Pole in a “real-life game level”:
Neither a video game nor a traditional Lego brick-based set, Lego Super Mario is a new product line that features an interactive Lego Mario figure who collects coins in real-life game levels created with Lego bricks. The new line will let kids experience the playful world of Super Mario like never before. Super Mario will be brought to life in the physical Lego world and new levels of challenge and styles of play will be part of the iconic Lego experience enjoyed by generations.
The video, which hints at what fans can expect when Lego Super Mario launches later this year, shows a player using an interactive Mario figure to collect coins in a real-life game level that has been created with Lego bricks.
“I have always liked Lego products and how they help children use their imagination to play”, said Takashi Tezuka, a Producer on the Mario franchise at Nintendo. “The new product we created together with The Lego Group seeks to combine two different styles of play – one where you freely build the world of Mario and the other where you play with Mario in the very world that you have created.”
Multiple Lego Super Mario sets will be available in stores later this year.
